ATTENTION MARKETERS, BUSINESS OWNERS, AND NONPROFITS!

Join Us on Sunday, June 30, 2024

Elevate Your Social Media Game!

Grow Your Business with Social

Get ready to supercharge your social media strategy with insights from Houston's top social media experts. Social Media Day Houston 2024 is back and better than ever, hosted by the dynamic duo Sandra Fernandez and J Franco.


Why attend?

Transform Followers into Revenue: Learn cutting-edge tips and tricks to turn your followers into customers.

Exclusive Pro Insights: Discover the secrets of industry leaders to boost your profits and stay ahead of the curve.

AI, SEO, and Content Mastery: Dive into the latest trends in AI, SEO, and content conversion to maximize your online presence.

Actionable Strategies: Walk away with practical tactics you can implement immediately.

Free Access: Enjoy all this value at no cost to you!



This FREE virtual event is for business owners ready to grow their businesses!



What to Expect

  • Live Stream Sessions: Engage with live sessions from Houston's best social media minds.
  • No Registration Required: Simply mark your calendar and join us live—no registration is needed.


What Is Social Media Day?

From tweeting to liking, social media has revolutionized our world. Celebrating this power, June 30th was declared Social Media Day. This year, the story evolves with Social Media Day Houston 2024! 🎉📱

Get ready, Houston! This Social Media Day, we're turning likes and shares into revenue-generating trends with a focus on AI, SEO, and content conversion. Clear your calendars for June 30th and join us in celebrating the financial power of social media. Stay tuned for the viral fiesta of Social Media Day Houston.


Let's make some profitable noise! 🎉📱 #SMDayHouston"

About Social Media Day Houston

The evolution of Social Media Day Houston is a testament to the power of connection and its potential for profit. What started as a simple TweetUp orchestrated by Rebecca Councill soon grew into an annual cash-driving event, bringing together professionals eager to monetize their social media skills.


Since 2013, Rebecca ensured the event evolved with its attendees' growing ambitions, successfully shifting to a virtual platform in 2020, and securing its spot in the digital profit-making sphere.


In 2022, Kami Huyse and Anh Nguyen kept the financial fires burning, hosting a captivating virtual summit, ensuring the continuous evolution of Social Media Day Houston, and keeping the promise of its profit-generating potential alive.


In 2023, Sandra Fernandez and J Franco, MBA, MCM, two formidable marketing mavens in Houston, grabbed the reins to craft an experience that's as profitable as it's unforgettable.


Leveraging their expertise, they've curated sessions aimed at arming you with the tools and strategies to monetize social media and thrive in any economic climate.

MEET YOUR HOSTS

SANDRA FERNANDEZ

Founder, Story Zone Media


"CONTENT BUFFET: KEEP YOUR SOCIAL MEDIA PLATES FULL!"

Sunday, June 30, 2024 at 2 PM CST


Learn how to keep your organic content calendar overflowing with effective, engaging content. You’ll master the art of content planning and never run out of effective content ideas.


Sandra will guide you through simple strategies and creative techniques to ensure your social media presence remains vibrant and thriving. Get ready to feast on tips and tricks that will make content creation a breeze!


BIO

Sandra is an award-winning PR professional, who excels in digital storytelling and audience engagement. As the Founder of Story Zone Media, she crafts stories that turn audiences into fans using her expertise in earned media and multicultural engagement.


Sandra's rich background spanning higher education to nonprofits, informs her knowledge in public relations and digital engagement. Keeping pace with communication trends, she devises fitting strategies. She shares her know-how through speaking engagements and workshops, enabling businesses to excel digitally.

J FRANCO, MBA, MCM

Digital Marketing Strategist,

Franco Innovative Media and Marketing

"THE STATE OF SOCIAL: INCREASE PROFITS DURING AN ECONOMIC DOWNTURN"

Sunday, June 30, 2024 at 9 AM CST


From Facebook's inception to TikTok's rise, social media landscapes are always shifting and offering fresh avenues for profit. Join us to unravel the future of social media and master strategies to turn these platforms into relentless revenue streams, regardless of economic tides.


BIO

J Franco is a digital marketing strategist with over 8 years of experience in the industry and a graduate of the #1 communications school in the nation (University of Southern California, Annenberg) with a second Master's in Communication Management. She’s the CEO & Founder of Franco Innovative Media & Marketing, a boutique digital marketing agency in Houston, TX, that specializes in hands-on white glove services for her clients.


She was awarded Houston’s Best-Marketing Consultant in 2019, 2020, & 2022 and Global Top 100 Influencer in Advertising & Marketing in 2021. In 2022, she was awarded Woman of Excellence, a lifetime achievement award for her contribution to the Houston community.


She loves helping FEMALE SOLOPRENEURS strategically build & market their business by CAPTIVATING, CULTIVATING, CONVINCING, & CONVERTING their audience so they can make more money online. She’s known online as "The Profitable Social Boss!"


MEET THE SPEAKERS

ANH NGUYEN

Digital Marketing Consultant + Strategist, Amplified Marketing

"HARNESSING SOCIAL MEDIA FOR NONPROFIT IMPACT"

Sunday, June 30, 2024 at 11 AM CST


In today's fast-paced digital world, social media is a powerful tool for nonprofits to raise brand awareness, engage the community, and drive change. This session explores how nonprofits can effectively leverage social media channels to amplify their mission, connect with their community, and achieve their goals.


Attendees will learn practical strategies and approaches to create compelling content, build a strong online community, and measure the impact of their social media efforts.


BIO

Anh is a tenured digital marketing professional who specializes in assisting B2B brands, nonprofits, and purpose-driven organizations. She provides consultation, strategic planning, and effective execution of marketing plans that deliver results. You'll also find Anh conducting workshops on personal branding, digital marketing, and social media, as she believes in sharing her knowledge with others.


What truly excites Anh about the dynamic world of digital marketing and tech tools is innovation and evolution. Change is a constant in the world of marketing.


When she isn't making waves in the marketing world, Anh volunteers her time with causes about which she's passionate and is currently serving on the Board of Directors with Nerdy Girl Success. She also indulges in her love for travel and culinary adventures and is proudly #TeamOxfordComma.


BRITNEY CROSSON

Owner of Fun Love Media, Host of The Social Sunshine Podcast, Founder of Social Success Conference

"4 THINGS YOUR SHORT FORM VIDEOS NEED TO SUCCEED"

Sunday, June 30, 2024 at 12 PM CST


Short Form Video is the most effective way to increase your visibility on social media in 2024. All of the major social media platforms are adapting to this type of content. And users are consuming it daily. Learn Britney's list of the 4 Things Your Short Form Videos Need to Succeed so that you can create and share high quality video content for your brand consistently that helps you get more attention on social media. Because after all, social media growth is about getting attention.


After this session you'll know how to insert your strategy and brand voice into short form video content, the top tips for filming with your smartphone and how often to share short form videos to your favorite social media platforms.


BIO

Social Media Thought Leader, Britney Crosson is a Business Owner, Founder, Podcaster & Speaker.


Britney is the owner of Fun Love Media, a social media and podcasting agency in Houston, TX. Fun Love Media helps mission-driven brands stand out and make a positive impact on the world through innovative content creation, social media strategy, podcasting and beyond.


She is also the host of global chart-topping podcast, The Social Sunshine Podcast, featuring social media creator guests and wisdom from her own experiences as a social media creator and agency owner.


Britney founded Social Success, an annual in-person conference that helps small business owners and creators level up their social media and online marketing skills.


With over 17 million views, and counting, Britney inspires and entertains audiences all over the world with her “post the f***ing video” message on social media!


JENNIFER TEXADA

Senior Digital Marketing Manager,

Vic.ai

"AI-POCALYPSE OR AI-PPORTUNITY? THE RISE OF AI-POWERED SOCIAL CONTENT CREATION"

Sunday, June 30, 2024 at 10 AM CST


In this session, we’ll discuss how AI is transforming social media content creation, its potential implications for communications professionals, and how you (if you choose) can harness the machines to do your bidding, too.


Jennifer is a digital marketing leader with a quarter-century of hands-on experience in shaping brand narratives and driving demand generation. Known for her expertise in leveraging technology and strategic planning as the foundation for targeted marketing strategy, she’s led projects across diverse industries, from tech and healthcare to energy and travel. Her agile approach has transformed Fortune 50 giants and energized emerging start-ups alike.


KAMI HUYSE

Founder and CEO, Zoetica Media and Smart Social Secrets

"UNLOCK THE POWER OF HUMAN-CENTRIC AI"

Sunday, June 30, 2024 at 1 PM CST


Are you ready to embrace AI in your content creation and communication strategies without losing the human touch that makes your work stand out? Join Kami Huyse, a seasoned PR veteran and AI workflow specialist, for an insightful session on integrating AI tools effectively while ensuring your content remains engaging and authentic.


In this talk, Kami will share practical strategies and insights from her 30 years of experience in public relations and digital communication, aimed at helping you enhance your workflow, maintain job security, and leverage AI without sacrificing creativity.



BIO

Kami Huyse, APR, is an award-winning digital strategist, keynote speaker, and author recognized for pioneering digital and content strategies that emphasize human connections over productivity and profit. Her approach has proven successful with major clients including Google, SeaWorld, Houston Methodist and the American Red Cross.


More recently, Kami and the team at Zoetica have been collaborating with brands to integrate AI and technology into their social media and marketing processes. Her focus is on building stronger online communities, ensuring that these tools enhance, rather than replace, human creativity and engagement.


As a respected author, Kami contributed a chapter on Future Proofing Your Social Media Strategy in "The Most Amazing Marketing Book Ever" and authored "How to Use Social Media to Win Business and Find Influencers." Her insights effectively demystify the use of social media marketing for tangible results. Her thought leadership has been recognized with the Woman Who Means Business award by the Houston Business Journal.


As the founder of Social Media Breakfast of Houston and a regular speaker at major events like PRSA Icon, Kami is dedicated to empowering business leaders and communicators to refine their social media strategies and expand their impact. Discover more about Kami’s work and connect with her at kamihuyse.com.



Social Media Day Houston 2024

Sunday, June 30, 2024

2024 THEME:

"Grow Your Business with Social"

*please note this year is a FREE VIRTUAL EVENT; no registration is required

Speakers will be announced soon!

Join, learn, tribe—let's trend together!

Hit register and snag your all-access pass to future-proof your social media game with industry gurus for FREE - don't let the digital fun pass you by!

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